[ poled ]

Polar Bear on the Sled

The developers were safety specialists at Hyundai Motor Company who became concerned about child in-car safety when they became fathers. As we weren’t satisfied with existing car-seats, we set out to build the safest car-seat ourselves


How can we make travelling with our lovely kid safer?


Safety First

We Poled, launched our car seat brand on  April, 2019 in South Korea and known as one of the fast-growing company in car seat and baby products industry. 


The big motivation for growth is that our brand was originally created from the Hyundai Motor Group.


Car seat is the automotive parts, not a baby goods.


Because poled designed as part of vehicle, it presents very high technology

MANAGEMENT IDEOLOGY


BRAND EXPERIENCE

Establish brand strategy to share and communicate the real safety with customer.
Competitive brand communication for deriving experience on consumers.
LIFESTYLE TREND

Identify the needs of consumers in details and connect them.
MARKET FORECAST

Cultivate products that can lead the market with accumulated experiences for the past years.

BRAND DIFFERENTIATION

We mainly consider "Safety First"


Most competitors's brands have a long history and technical skills which they only focused on. poled design and build the product as part of car rather than just a baby's product, and having more than hundreds of crashing experiment to serve and provide good quality of item to customer.

BRAND

CORE VALUES

    For Your Children Safety and Comfort

Technology for Car Seat Safety

Real Car Crash Test

Pre-safety CRS

TOMORROW BEGINS HERE.


poled will continue its research to develop products beyond car accessories for your children’s safety and your peace of mind.